“We create stories that people believe — your stories.”
WWhy sell advertising? UCB Radio sells advertising for two reasons: to help fund our mission to bring Hope to the community, and to connect listeners with businesses, organizations and ministries we really believe can help them.
RECENT ARTCLES
Dare to Hope Tour
Are you ready to embark on a musical journey that will lift your spirits and renew your sense of Hope? Look no further than the UCBcanada.com "Dare to Hope" tour with Sanctus Real! This exciting [...]
Boosting Goodwill and Visibility With Charity Ads
In the world of business, making a positive impact on society goes beyond just the bottom line. Sponsoring charity advertisements on platforms like UCB Radio offers a unique opportunity for businesses to align with meaningful [...]
Crafting Compelling Ad Copy
In your advertising and persuasive communication, harnessing the power of storytelling can transform your copy from mundane to magnetic. One particularly effective approach involves tapping into your customer's pain points (we talked about identifying them [...]
Understanding Your Avatar’s Pain
In our last article we talked about identifying and drilling down to describe your target audience and creating an avatar for them. In today's highly competitive business landscape, understanding your customers on a deeper level [...]
Your Target Audience: Create An Avatar
When it comes to successful marketing strategies, one of the foundational pillars is understanding your target audience. This group of individuals forms the core of potential customers for your product or service. To effectively reach [...]
Listen Carefully
When it comes to navigating the complex and ever-changing world of business, entrepreneurs often find themselves seeking guidance and inspiration from various sources. Network and support groups, online forums, workshops and strategists can all prove [...]